Friday, November 11, 2011

Black Friday Competition

Wal-Mart and Target are in a competition in regards to Black Friday this year. This year, Target decided to open their doors at midnight after Thanksgiving to kick off the insane deals because customers say they'd rather stay up late than wake up early. Wal-Mart, on the other hand, has decided to open at 10 P.M. on Thanksgiving day to start early. With confidence in the economy low and getting lower, these stores (not to disclude Best Buy, Macy's, and Kohl's) are trying to motivate people to shop. Wal-Mart is taking a lot of measures to encourage people to buy. As people's private savings keep going up, retailers are having trouble keeping up. An example is the fact that for one of the sales on Black Friday is Wal-Mart's selling of select DVD's for under $2. When someone can go buy a new DVD normally for around $20, Wal-Mart is either really desperate, or they're going to be some old movies that they just need to get rid of. Because of all the savings, stores that normally don't partake in Black Friday door-buster deals are going to be opening now as I mentioned above. In years past, Best Buy hasn't offered substantial deals along with Macy's, but now, they have to.

1 comment:

Katie R said...

Black Friday, to me, is crazy. People wake up at the crack of dawn wanting to go shopping for items that they "want" because they're cheap. With Target and Wal-Mart opening their doors earlier, will this increase the number of people that storm in at 3:30 in the morning? To me, yes. This is because Target and Wal-Mart are extremely popular. If I ever went shopping on Black Friday, I would definitely go to Target or Wal-Mart.